When anyone asks me why I sold my last company for so little…

From one of my favorite teachers about the true nature of life, Ram Dass:

Some years ago I put out a set of records called Love, Serve, Remember. The records – which had music, readings from the Gospel of John, and all kinds of neat things – came in an album with a beautiful booklet with text and pictures. It was a wonderful package, and we sold we sold it by mail order for about $4.50.

I showed the album to my father. Dad was a wealthy Boston Lawyer – a conservative Republican, a capitalist, and, at the time, the President of a railroad. He looked over the album and said, “Great job here! But, gee, you know – four and a half dollars? You could probably sell this for ten dollars – fifteen dollars, even!”

I said, “Yeah, I know”

“Would fewer people buy in if it were more expensive?,” he asked.

“No,” I relied. “Probably the same number would buy it”

“Well I don’t understand you,” he pressed on. “You would sell it for ten, and your selling it for four- fifty? What’s wrong, are you against capitalism or something?”

I tried to figure out how to explain to him how our approaches are differed. I said, “Dad didn’t you just try a law case for Uncle Henry?”

“Yeah,” he replied, “ and it was a damned tough case. I spent a lot of time in the law library.”

I asked, “Did you win the case?” And he answered, “Yeah, I won it.”

Now, my father was a very successful attorney, and he charged fees that were commensurate with his reputation. So I continued. “Well, I bet you charged him a hand and a leg for that one.”

Dad was indignant at the suggestion. “What, are you out of your mind? That’s uncle Henry – I couldn’t charge him.”

“Well, that’s my problem,” I said. “If you find anyone who isn’t Uncle Henry, I’ll rip them off.”

 

 

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